Project info
About the Project
Overview & Goals
Redesigned a B2B SaaS website to align with the new brand identity and better communicate the product’s value. The old site felt outdated and unclear, so I focused on creating a modern responsive design and building a more engaging experience. The entire process — from concept to launch — was done in Framer.
As part of the redesign, I developed a fresh visual style that brought clarity, brightness, and a more human feel to the website. Based on this new direction, I created lively, custom-made screens along with illustrations and videos to reflect the company's spirit.
I also conducted usability research to refine the structure and content, ensuring the site not only looked better but also worked better. All pages were designed responsively and adapted for both mobile and tablet devices.
I also conducted usability research to refine the structure and content, ensuring the site not only looked better but also worked better. All pages were designed responsively and adapted for both mobile and tablet devices.
Selected Screens
As part of the redesign, I developed a bright, human-centered visual style and created custom illustrations and videos to bring the brand to life.
I also conducted usability research to improve structure and content. All pages were fully responsive for mobile and tablet.
I also conducted usability research to improve structure and content. All pages were fully responsive for mobile and tablet.
Illustrations & Motion
Motion